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NEW from Heinz Organic - free sample

Heinz are excited to announce 13 delicious additions to the Heinz® Organic family. Plus you can get a free sample...

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Latest Review

You just can't beat HUGGIES!

So I have just tried another not to be named brand of nappies and thankfully I still had a stash of Huggies because this...
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Quote of the day

"The art of simplicity is a puzzle of complexity."
Douglas Horton

It's Baby Show Time

It's that time of year again, our big annual event at the Auckland Baby Show. It's our 13th year at the ASB Showgrounds and as always we are having a huge SALE...

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Customer Quote

I just wanted to say how happy I am with my first SO shop! The site worked perfectly for me, I was happy with the pricing (only 1 item was cheaper on countdownonline - and their delivery fee would wipe out the savings!) and the only item I could not buy was Whittakers chocolate which is probably just as well! I do love that I can buy frequently vs. countdownonline (because of the cheap delivery fee) where I only shopped every couple of weeks because of the delivery charge. This also means I can shop items when they come on sale.
Amanda

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